Asian Mktg Books by Philip Kotler, Swee Hoon Ang, Siew Meng

Prefer to sell the following 3 books together:

(i) "Marketing Management: An Asian Perspective" by Philip Kotler, Swee Hoon Ang, Siew Meng Leong, Chin Tiong Tan. 1st Ed.Pearson
(ii) "Marketing Insights for the Asia Pacific" by Siew Meng Leong, Swee Hoon Ang & Chin Tiong Tan. 1st Ed. Butterworth-Heinemann.
(iii) "Cases in Marketing Management & Strategy: An Asia-Pacific Perspective" by John A. Quelch, Siew Meng Leong, Swee Hoon Ang & Chin Tiong Tan. 1st Ed. Prentice Hall

Great for anyone studying Marketing, planning to work in the Marketing field. This 3 books together offer an excellent Asian perspective of marketing which is lacking in our normal US textbooks.

Condition: Never been read. Always in plastic book wrap though sides yellowish over time. Cover as good as new. I am no longer studying or working, so I would like to pass them on to someone who really needs them at a low price. Contact me for pictures.

FOC items/Freebies: Am throwing all the following marketing major books for free with purchase of all 3 books. All used but in good condition. All softcover books in plastic book wraps.

(a) "Principles of Marketing" by Philip Kotler & Gary Armstrong. 5th Ed.
(b) "Consumer Behavior" by Leon G. Schiffman & Leslie Lazar Kanuk. 5th Ed.
(c) "Advertising: Principles & Practise" by William Wells, John Burnett & Sandra Moriarty. 2nd Ed.
(d) "Retail Management: A Strategic Approach" by Barry Berman & Joel R. Evans. 6th Ed.
(e) "Introduction to Advertising & Promotion: An Integrated Marketing Communication Prospective" by George E. Belch & Michael A. Belch. 3rd Ed.

$30 for all 8 books.

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