Internet Advertising Verses Printed Media

[tom]

Whenever Sales Team from Printed Media talks to Potential Advertisers, the topic gets heated up and the debate continues as to whether Internet Advertising will eventually take over Printed Media.

Finally no doubt, Industry Players / Circulation Figures revealed that Magazine Readership including Newspapers had taken a battering ever for the first time in Modern Printing History.

Accordingly, Reports revealed that on line advertising ( whether we like it or not ) increased more than six times  ( figures still running North )  than any form of traditional printed Media.

Singapore today is one of the world’s most wired RED DOT. A home without Internet Connection is a thing of the past. Most homes today has at least a Desktop, on top of it a Notebook and a Smart-Phone.

Consider the fact that most  people today prefer news on the Internet, it’s faster, easy to search, up to date information, inexpensive, available 24 hours a day, 365 days a year, at your own free time, totally no restrictions.

To expand Businesses, Increase Sales, Year End Profits, Internet Advertising is the way to go, here to stay. What say you ?